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Exploring Strategy, Text & Cases | 13:e upplagan
- Danskt band, Engelska, 2023
- Författare: Richard Whittington, Gerry Johnson, Kevan Scholes, Duncan Angwin, Patrick Regnér
- Betyg:
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Beskrivning
Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager. With over a million copies sold worldwide, Exploring Strategy by Whittington, Angwin, Regnér, Johnson, and Scholes is the essential introduction to strategy for managers of today and tomorrow, tackling the hottest and most up-to-date issues regarding the operation of organisations.
The latest 13th edition is renewed and revised according to the latest developments in the field, continuing the exploration surrounding the big questions about organisations:
How does an organisation prosper today
How do organisations grow
How do they innovate and change?
From entrepreneurial start-ups to multinationals and charities to government agencies, this industry-leading text includes extensive case studies and features to help you get a deeper understanding of the concepts and topics from theory to practice.
This text and cases edition includes a wealth of additional case studies to help you get an even deeper insight into the manager-way of thinking.
New to this edition:
Think strategically and carry out case analyses and strategy assignments with the new chapter, 'Working with Strategy'
Gain better insight into the three highlighted core themes: sustainability, non-profits, and digital strategy
Learn from case studies of well-known global organisations, including Alibaba, Airbnb, Amazon, Alphabet, IKEA, and Uber.
This Text and Cases version also covers a range of events and organisations such as Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.
The latest 13th edition is renewed and revised according to the latest developments in the field, continuing the exploration surrounding the big questions about organisations:
How does an organisation prosper today
How do organisations grow
How do they innovate and change?
From entrepreneurial start-ups to multinationals and charities to government agencies, this industry-leading text includes extensive case studies and features to help you get a deeper understanding of the concepts and topics from theory to practice.
This text and cases edition includes a wealth of additional case studies to help you get an even deeper insight into the manager-way of thinking.
New to this edition:
Think strategically and carry out case analyses and strategy assignments with the new chapter, 'Working with Strategy'
Gain better insight into the three highlighted core themes: sustainability, non-profits, and digital strategy
Learn from case studies of well-known global organisations, including Alibaba, Airbnb, Amazon, Alphabet, IKEA, and Uber.
This Text and Cases version also covers a range of events and organisations such as Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.
Om denna bok
Exploring Strategy, Text & Cases av Richard Whittington, Gerry Johnson, Kevan Scholes, Duncan Angwin och Patrick Regnér är en Danskt band bok med 832 sidor på Engelska. Detta är den 13:e upplagan som utgavs 2023 av Pearson Education.
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Köp Exploring Strategy, Text & Cases begagnad från Campusbokhandeln och spara upp till 47% jämfört med nypris. Begagnade exemplar finns från 514 kr medan nya kostar 964 kr – en besparing på 450 kr. Köp tryggt med Campusbokhandeln.
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Används vid svenska universitet
Denna kurslitteratur används aktivt i 5 universitetskurser vid lärosäten runt om i Sverige, inklusive:
- Lunds universitet: LGMA52 , SEMA31
- Uppsala universitet: 2FE729
- Malmö universitet: US720E
- Linnéuniversitetet: 4FE124
Boken är särskilt populär inom Ekonomi & management-programmen.
Produktinformation
Kategori:
Ekonomi & management
Bandtyp:
Danskt band
Språk:
Engelska
ISBN:
9781292428741
Upplaga:
13
Utgiven:
2023-05-03
Förlag:
Pearson Education
Sidantal:
832