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101 Design Methods: A Structured Approach for Driving Innovation in Your Organization | 1:a upplagan

101 Design Methods: A Structured Approach for Driving Innovation in Your Organization | 1:a upplagan

  • Häftad, Engelska, 2012
  • Författare: Vijay Kumar
  • Betyg:
347
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Beskrivning

The first step-by-step guidebook for successful innovation planningUnlike other books on the subject, "101 Design Methods "approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Produktinformation

Kategori:
Okänd
Bandtyp:
Häftad
Språk:
Engelska
Förlag:
John Wiley And Sons Ltd
Upplaga:
1
Utgiven:
2012-11-30
ISBN:
9781118083468
Sidantal:
326

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