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Sustainable Marketing | 0:e upplagan
- Danskt band, Engelska, 2013
- Författare: Diane Martin, John Schouten
- Betyg:
1095
kr
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Beskrivning
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus.
A lasting approach to marketing.
As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies.
A lasting approach to marketing.
As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies.
Produktinformation
Kategori:
Ekonomi & management
Bandtyp:
Danskt band
Språk:
Engelska
Förlag:
Pearson Education
Upplaga:
0
Utgiven:
2013-11-01
ISBN:
9781292040899
Sidantal:
256