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Employer Branding: Guidelines, Worktools and Best Practices | 1:a upplagan
- Inbunden, Engelska, 2009
- Författare: Anders Parment, Anna Dyhre
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Great employees – and strategies to attract, keep and recruit the right talent for the organization – will be a defining characteristic of the competitive landscape in years to come. To build a sustainable employer brand, attention must be paid to the mechanisms that create an attractive workplace, regardless of the state of the economy.
Läs mer
This book pinpoints a number of topics that organizations need to consider to be able to stay competitive in the future. Based on multinational research and experience, Anders Parment and Anna Dyhre give you the background, models and tools necessary to develop a strong, consistent and sustainable employer brand.
Om författarna
Anders Parment, Ph. D., is a research follow at Stockholm University School of Business with main focus on employer branding and market communication. Anna Dyhre, Master of Law, is Country Manager for Sweden at the global employer branding company Universum.
Great employees – and strategies to attract, keep and recruit the right talent for the organization – will be a defining characteristic of the competitive landscape in years to come. To build a sustainable employer brand, attention must be paid to the mechanisms that create an attractive workplace, regardless of the state of the economy.
Läs mer
This book pinpoints a number of topics that organizations need to consider to be able to stay competitive in the future. Based on multinational research and experience, Anders Parment and Anna Dyhre give you the background, models and tools necessary to develop a strong, consistent and sustainable employer brand.
Om författarna
Anders Parment, Ph. D., is a research follow at Stockholm University School of Business with main focus on employer branding and market communication. Anna Dyhre, Master of Law, is Country Manager for Sweden at the global employer branding company Universum.
Om denna bok
Employer Branding: Guidelines, Worktools and Best Practices av Anders Parment och Anna Dyhre är en Inbunden bok med 176 sidor på Engelska. Detta är den 1:a upplagan som utgavs 2009 av Liber AB.
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Köp Employer Branding: Guidelines, Worktools and Best Practices begagnad från Campusbokhandeln och spara upp till 10% jämfört med nypris. Begagnade exemplar finns från 320 kr medan nya kostar 356 kr – en besparing på 36 kr. Köp tryggt med Campusbokhandeln.
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Produktinformation
Kategori:
Ekonomi & management
Bandtyp:
Inbunden
Språk:
Engelska
ISBN:
9789147090518
Upplaga:
1
Utgiven:
2009-04-23
Förlag:
Liber AB
Sidantal:
176